This is interesting. 2026 year-to-date is lagging 2025 significantly for both LC250 and GX550.
LC 2025 was 27,336 at this point, LC 2026 has dropped 40% to 16,412.
GX 2025 was 18,893 at this point, GX 2026 has dropped 20% to 14,981.
As the GX in particular remains very much in demand my speculation is the GX has a supply chain constraint. My speculation is Japan-produced V35a engines and/or components are being diverted from new vehicle manufacturing to service the Tundra V35a recall. I have not seen any substantiation of my speculation.
Some speculate Toyota/Lexus is throttling production to drive demand. Frankly this doesn’t make any sense as Toyota/Lexus does not get any upside from the dealer markups. Mark-ups are all done on the dealer side and the pricing power does not extend back to Toyota/Lexus corporate. In fact it hurts their corporate reputation so there is zero motivation to hold back production for ‘pricing power’.
LC 2025 was 27,336 at this point, LC 2026 has dropped 40% to 16,412.
GX 2025 was 18,893 at this point, GX 2026 has dropped 20% to 14,981.
As the GX in particular remains very much in demand my speculation is the GX has a supply chain constraint. My speculation is Japan-produced V35a engines and/or components are being diverted from new vehicle manufacturing to service the Tundra V35a recall. I have not seen any substantiation of my speculation.
Some speculate Toyota/Lexus is throttling production to drive demand. Frankly this doesn’t make any sense as Toyota/Lexus does not get any upside from the dealer markups. Mark-ups are all done on the dealer side and the pricing power does not extend back to Toyota/Lexus corporate. In fact it hurts their corporate reputation so there is zero motivation to hold back production for ‘pricing power’.
